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Current Performance Indicators for Ontario’s Tourism Industry

Tourism Performance Bulletin - July 2009

 


July

2009

% change*

Jan-July 2009

% change*

International Border Crossings 1

       

Total Inbound

1,773,232

-16.6%

7,641,713

-10.1%

    From the U.S.

1,540,207

-16.8%

6,741,612

-9.4%

    From overseas

233,025

-15.3%

900,101

-14.5%

Total Outbound

2,006,584

-17.1%

13,475,964

-13.8%

   To the U.S.

1,722,444

-19.0%

11,033,680

-16.4%

   To overseas

284,140

-4.0%

2,442,284

0.6%

Ontario Hotel Statistics 2

 

 

 

 

63.0%

-4.3†

55.5%

-5.0†

    Hotel Average Daily Rate

$117.81

-6.4%

$118.91

-5.9%

Employment in Tourism-Related Industries 3

757,900

-3.5%

713,900

-0.1%

122.5

-4.1%

115.6

1.2%

Visitor Inquiries

 

 

 

 

    1-800-Ontario 5

25,683

-19.6%

87,472

-16.3%

    www.OntarioTravel.net 5

373,546

15.1%

1,859,796

3.4%

    Travel Information Centres5

200,530

-6.9%

575,096

-1.5%


 

Q2 2009

% change*

Jan-Jun 2009

% change*

Ontario’s International Travel Account
(preliminary)

-$1.6 billion

-7.7%

-$4.1 billion

-6.9%


 

* Percentage change over same period of previous year
† Change in percentage points
†† average of all prior months year-to-date

 


Sources: 1. Statistics Canada, 2. PKF Consulting, 3. Statistics Canada, Ontario Ministry of Tourism, 4. Statistics Canada, Ontario Ministry of Tourism, 5. EDS, Ontario Ministry of Tourism


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